Thursday, 27 February 2014

Interactivity - the gallery experience

"Many interactive artworks are designed exclusively for one person at a time, which presents a challenge when showing interactive works in conventional gallery settings. However, works also exist where multiple users actually enhance the works, for the audience can not only interact with artworks, but with each other too." - Beryl Graham (Colson, 2007)



When I visit a gallery space, you could say that I am now definitely a part of its audience. Judging from my past case studies, a visitor's actions in an interactive setting are also studied. This is certainly more the case in a linear set up, as there are more specific expectations as to what one does, which makes one more conscious. This is less the case in non-linear environments. 
In similar situations, ask yourself what it is you do when viewing a traditional medium of artwork like a painting or sculpture. Do you keep your thoughts private, or comment and make conversation with other spectators? Do you attach humour to ease the tension in the quiet air of awkwardness that is often found in these settings, or simply move along and additionally snort in derision if you also didn't like the piece? 
However one reacts to an artwork, it may affect the actions of others. This isn't necessarily a bad thing, but part of the dynamic public role assigned to the viewer. These considerations form the basis of interactive artwork, which are by their technical nature demanding of maintenance. But they attract a lot of attention and a level of involvement from the audience that is very different to viewing traditional art, because they combine a multitude of media by stimulating the senses on visual, auditory and tactile levels. This altogether culminates to more intimate feelings that the gallery space can provide.

Reference:

Colson, R., 2007. The Fundamentals of Digital Art. s.l.:AVA Academia.

No comments:

Post a Comment